Modern Interior Design. Saturday , August 26th , 2017 - 16:08:46 PM
A 900m2 (9,688ft2) exhibition room is organised in different zones that display the wide range of materials and complements of the brand. A 170m2 (1,830ft2) area is set aside for reproducing a dwelling using these materials: the Premium House
Although designed for the interior, the exterior of the front façade also engages the street. During the day the aluminum rain screen, with its water-cut brick-shaped openings echoing the solid bricks of its neighbors, appears as a flat, patterned mass, marked off from the adjacent houses by the tall glass slots on either side.
In this project, we applied the principle of parametric architecture again, however, this time the design was more complex and elaborated: there is no space between panels (the viewers won’t care about dust), that’s why the wall looks like a complex monolithic element with intricate curves, some features serve as shelves, and some of them are decorative only. This makes the room look ultramodern, the composition being somewhat compensated by making the bed corner in a light art deco style: a leather quilted bed with a ceiling-high head, soft and warm lighting – all this makes the room cozy and allows admiring the architectonic design ‘from the outside’. Because the architectonic wall is in focus, we decided to use a restrained combination of graphite grey and white.